Just recently we
came across a commercial for the Berlin city tourism in which is showna young Indian lad at the heart of the German capital. Speaking strictly, the young lad is filled with enthusiasm as if a child on a Christmas morning and ready to click his every moment in Berlin with his compact camera.
Through his lens
he discovers a young maiden perched on the Berlin Bridge and lost in the
Teutonic perfection of the scene he crashes into a cycle taxi and accidentally
happens to drop his passport. Being preoccupied he fails to notice about the
loss and as he collects himself after the crash he eventually loses the lady
too. After the helpful Berliners guide him across the streets he reaches the
Indian embassy but he finds the embassy closed. As our lad previously filled
with the enthusiasm of a child on a Christmas morning is about to lose all hope
the same maiden reappears with the passport and finally both live happily after
that. The line- Berlin ‘the place to be’ ends the commercial.
Here we are not
sure whom the Berlin tourism board wants to attract to its fair city. Maybe its
trying to attract some 20 odd lads with their bios ready to marry or fall in
love to some German lady under the Brandenburg Bridge unexpectedly while on a
business or a leisure trip.
Well this
commercial may not be called a funny one and rather be included as a delightful
coincidence meant to prove the friendless of the place. There are many of them
that are funny (intentional or not) tourism campaigns as here under from the
past and the recent times-
Kerala
Yes, the god’s
own country needs no introduction to any international traveler as its one of
the branded destinations not just in India but also in Asia. But after this
commercial, we must say, had a good potential to scare away the tourists after
watching this commercial.
Amidst the
magnificent scenery is shown some disturbing footage of a woman who is seems is
filled with lethargy when all of a sudden she encounters a man with a painted
face and silver eyes in front of her. He comes near and furiously whispers in
her ear “More art, less campaign”.
Romania
Why Don't You Come Over
Here in Romania
not only you will find the most beautiful road (according top rated British
auto show) and better English speaking people than anywhere in France but even
half of the women here look like the duchess of Cambridge and the next half
look like her sister of Pippa Middleton. If you think this was funny here is
more kind line from the Romanian tourism for the British who seem disturbed by
the influx of the Romanians into their royal land- the Romanian beer is cheaper than the English
bottled water and there is no naked Harris to worry about.
Not enough!
Well, Romanian tourism says, prince Charles himself is a fan of it. the British
monarchs eldest son even owns a property in
Transylvania (no where near Dracula's crib, of course) and even trace
back his line to Vald the Impaler (the 15th century nobleman who was the
inspiration for Bram Stoker's film Dracula).
Australia So where the bloody hell are you?
Nobody may
notice that the downunder is missing the global attention of the tourists but
that cannot be used as a reason for a careless language for a campaign on a
global level. So the result is UK bans the campaign line and Singapore omits
the “bloody hell” part and what is left out is “where are you?.” Dear tourism
Australia don’t get frustrated though. We are surely going to be there before
the sun goes down on the Bondi and before the shrimp goes cold, have patience.
Banff (Canada) 
Crasher Squirrel
This one though
happened as an accident where it all started with a freaky picture. A couple on
a holiday to Banff set the camera on auto click and just when it is about to
take the snap a squirrel appears in front of the lens and who knew it would give
Banff its own tourism mascot. This priceless squirrel soon features in tourism
magazines for Banff. Set it on auto click who know you may get the next mascot.
Israel
Size Doesn't Matter
Perhaps the most
awkward campaigns seen so far which shows a couple in bed in states of undress
and the woman telling the man "It's small. I don't think I can go
there." Hey do not think otherwise it’s refers to the tagline of 'Israel
Small Country, Big Paradise'.
