I have gone through it during the month of summer a book name The Exploding Business of Travel and Tourism the only thing I was really able to mine on my recent tour to Europe quiet satirical though I headed for the annual meeting where a stake holders of industry, destination and thinkers from all around would sit at single roof to discover more majestic ways to take a trip.
While it’s been 18 years of active
participation in this industry I find it amazing to understand new ideas
however boring to get a standpoint like that of which happened during
discussion.
Although a travel and tourism is considered
as secondary object but some of the fact are amazing and are you aware that.
In the year of 2012 in attendance more than
1 billion global trips were through for the first time;
This in terms of gross economy counters a
part like oil industry, energy efficiency, finance and agriculture. As per the
records you won’t believe that tourism creases $ 3 billion business per day.
Some thinks travel and tourism is a complex
situation given by the fact like transportation, communication, restaurants and
many other elements however countries like France looks to be a fore runner in
terms of developing the industry where other countries has still lot to do.
Even in countries within Asia where a
tourist invests a lot to discover beaches and coastal line has really left away
the locals by leaving their economy disturbed and unhandled.
What is responsible tourism?
If
you think an answer would be like to create a place where all would come under
a roof of comfort or something that equals a sustainable tourism than your
answer is wrong sustainable tourism is more like spinning at its basic pillars,
economic, social and environmental. But Responsible tourism are more like a
role model in a industry of tourism sector.
In fact, the 2002 Cape Town pronouncement
defines Responsible Tourism as per these seven nucleus fundamentals:
Reduce unconstructive financial, ecological
and societal impacts
Produce better economic reimbursement for
confined people and augment the well being of multitude community; recover
effective setting and admittance to the industry
Engage neighboring people in conclusion
that influence their lives and life chances
Generate optimistic assistance to the maintenance
of natural and cultural legacy espousal assortment
Afford more enjoyable practice for vacationer
through more significant acquaintances with local people, and a superior indulgent
of local cultural, social and environmental issues
Offer access for bodily confronted people
WHAT ROLE FOR SOCIAL NETWORKS?
So far hurdles are in a way of tourism like
technologies, social media, mobile and the collaborative economy, and other
such factor though I had already put up my view like why DMO model is not
working as well as in mutual economy in travel: the big question that stands
still is how a responsible could well get a company from social media.
1. TRAVELERS AND LOCALS HAVE A VOICE AND
POWER
A user generated content from a trip
advisor to yelp, till food spotting content and its reviews assist travelers to
identify a good spots as per their taste and preferences. A social media like
wiki voyage seems to cover hotels, restaurant and much more valuable
information to guide a tourist.
Such assistance could well be driven out
from the site of Face book, twitter and Instagram where a people are managing
their account to locals to allow them to have a good idea for instance Visit
Sweden with its @Sweden account on Twitter or Visit Philly with its Instagram
or even an example of Canada where travelers and locals are asked to used a has
tag while sharing their experience
2. LOCALS CAN TAKE INITIATIVES
With associated economy anyone can start a business
or follow fervor to connect with people. Air BnB is a poster where a child is
looking to share their apartment for folks but housing is not only a factor
that has been affected but such a site like Cookening or Meal Sharing travelers
could well unite with locals to enjoy a dinner other scheme are Tours By Locals
will provide guide to tourist to venture a place.
A fresh plan by Quebec City Tourism allows
locals to share their experience and where a people could come in numbers and
which is a best place for family vacation where in locals responded actively
and as a result now we have more than 13000 submission of their ideas and
wisdom which in turn could well be shared on face book and twitter.
3. HIGHER POTENTIAL FOR MEANINGFUL
CONNECTIONS
According to research now traveler looks to
explore places like local by using the same means of transportation, by hanging
at lesser known shops and blend together with locals to enjoy a life as the
local people do.
As the social media allows a multi way
conversation now an older idea of communication ideas gone now a people interacts
with fellow travelers and locals, bypassing traditional travel and tourism
actors, including destinations.
But the obstacles that lies ahead is how to
build a way without annoying local fabric one idea that comes at first is to
have a clear procedures and proper enforcement at present situation it is very
clear that situation needs to be at surface for example in Catalonia, Spain
there are one million un regulated beds for 600000within a regulated market
resulting in dearth of finance
Social site alone cannot contribute to
responsible tourism it is just a part which initiates to authorize locals and
travelers to look for new order which is still to be classified. This commotion
side with in many ways with what classify responsible tourism, thus destinations
need to take observe.
